Some designs have a way of finding their moment.
This Alpine Crow mark was created by Jeff at People Planet Studios—a design that didn't make the final cut for our brand mark, but was too good to let go. So we brought it back for something special.
A geometric crow with mountain peaks built into its wings. Minimal. Bold. The kind of mark that doesn't explain itself...it just lands.
The hat itself is built for wherever you're headed. Cotton twill crown in natural white, black bill, and a recycled poly snapback closure. Medium profile with a flat-to-slightly-curved brim you can shape to your preference. Structured enough to hold its look, relaxed enough to forget you're wearing it.
From the trailhead to the coffee shop, it just works.
Details:
- Cotton twill construction
- Two-tone: natural white crown / black bill
- Geometric crow embroidery with mountain peak motifs
- Medium profile, shapeable brim
- Recycled poly snapback closure
- One size fits most
